Wynnum Manly Leagues Club needed a brand identity for their newly renovated café. DAIS created a new brand name, visual identity and language that would excite their members and attract new markets to their club. To bring the new brand to life we created a website, social media posts, menus and print and digital signage.
The Wynnum Manly Seagulls is the local football club, and their history and culture are intertwined with the Wynnum Manly Leagues Club. So, we wanted to give a nod to the club’s history in the new café’s naming strategy as well as for the name and mark to reflect the café’s primary cuisine, Italian.